Missed Call Alerts (MCA) is the service which enables the user to receive the notification of all calls missed by the user, in case the mobile got switched off or gone out of coverage area.

During this period if anyone tried to contact the user. All the information comes as an SMS notification called "Missed Call Alert" when user switches on the handset or comes back in coverage area.

The Service ensures the mobility & helps increase voice traffic for operators. The notification includes the calling party number & exact time when call was tried. It even maintains a counter to include the no. of calls missed from any particular caller. Apart from user, the caller also gets the notification when the called user comes in network.